RESPONSIBILITIES/PRINCIPAL DUTIES:
The Senior Manager, Public Affairs & Corporate Communication, J&J IM Japan is a critical leadership role, responsible for accelerating our public affairs and patient advocacy efforts of J&J IM Japan. Working closely with Integrated Market Access (IMAT) , Medical Affairs (MAF) , Asia Pacific (AP) Public Affairs & Patient Advocacy(PA), the role will be a key driver of J&J IM Japan’s external stakeholder engagement for policy shaping and patient engagement to shape our operating environment. The newly created role will be a core member of Japan Communication & Public Affairs(C&PA) Team, directly reporting Head of Japan C&PA.
The role will:
Develop, lead, and execute innovative public affairs strategies and execution that shape our operating environment and increase patient access to our portfolio of innovative medicines in Japan.
ü Partner with Japan IMAT and MAF to identify, develop and execute Japan public affairs strategies.
ü Work closely with AP Public Affairs and Patient Advocacy to develop scalable public affairs campaign and patient activation initiatives.
ü Serve as strategic counsel to Head of Japan C&PA on public affairs challenges and opportunities in Japan
ü Engage and represent the company’s interests with local trade associations and industry bodies
ü Deploy cutting edge ways to measure and track our efforts in the public affairs
ü Develop an on-going body of work that drives forward our thought leadership in areas of market access, pricing, domestic investment, intellectual property and innovation
ü Build trust in society by showcasing on-going novel initiatives in science, policy, corporate social responsibility and our efforts to ensure access to innovative medicines.
ü Develop and maintain strong relationships with critical journalists and media outlets in partnership with our Therapeutic Area communication team members
ü Build, strengthen and create relationships with critical partners, key patient groups, advocates, NGOs, academics etc. to advance our public affairs interests
Guide and deploy the investment of our resources to rapidly build and strengthen our teams’ public affairs and patient advocacy capabilities across Japan C&PA, collaborating with Regional C&PA
ü Help our business partners better understand how public affairs strategies can be utilized and deployed in their businesses
ü Upskill our business partners and senior business leaders to understand what public affairs is and the opportunities best-in-class public affairs capabilities can afford our organization
ü Deploy global/regional training approaches and methodologies to embed public affairs as a core capability of Japan C&PA
ü Identify appropriate local agencies and external experts to strengthen our organization’s capabilities in this space
ü Enable the team to move towards an end-state where public affairs is a core competency for appropriate roles across the entire team (not just the domain of specialists)
Nurture and develop our emerging patient advocacy capabilities in Japan
ü Have leadership responsibility for our patient advocacy efforts in Japan
ü Partner closely with MAF, key marketing and commercial excellence leadership to champion the role of the patient voice in driving our decision making and strategy
ü Champion the voice of patients across all forums within the company – helping bring the outside in, and identify opportunities for our teams to interact more frequently and meaningfully with patient advocates
Actively represent Japan and engage with local and regional teams across Johnson & Johnson
ü Serve as an active and engaged member of Japan C&PA Team – building a strong function across team
ü Work across sector lines in to communicate powerfully as one Johnson & Johnson at key opportunities that include policy shaping, key partnership with government officials, academia, patient groups and NGO/NPO etc,.
ü Represent Japan at regional forums and on regional projects as required
ü Be hands-on, multitasking, and managing all necessary resources including PR agencies, budgets, team resource allocation and quality control.